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MeeVee For Sale; Color Us Surprised

Apr 8, 2008 Author: admin | Filed under: Daily News, Social Networking

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Remember MeeVee?  That was the TV Guide-like company that we got the hot tip on was in the midst of massive layoffs? Turns out now that they’re in the middle of acquisition talks.

That’s what the BusinessWire headline says, at any rate.  If you read into the press release, it is basically a note begging someone, anyone, to buy MeeVee:

 Accordingly, MeeVee is engaged in multiple discussions with potential acquirers that provide the greatest long term upside and synergy. Interested parties should contact Steve Hughey (shughey@meevee.com) for more information.

It’s not surprising to see the property up for sale, but what do you get, should you engage in the buying opportunity? Well, we’ve profiled MeeVee a number of times in the recent past, and it is a essentially an entertainment review site that also serves as a portal to major label and studio content online. At one time, they boasted a huge amount of inbound traffic, but as we discovered in February that dropped starkly in August of 2007.

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So is it a good deal?  It all depends.  MeeVee has a number of existing relationships with studios, and a fully functional and built out set of content.  It all depends on the price.  In their release, they loudly trumpeted their stats from March of 2007, and that they were in fact for sale, but not what the price range is.

Red is often associated with feistiness, and bold anger, while a pale blue typically evokes a calmer feeling of a soothed soul. Colors can mean different things for different people, but it’s been a long-standing fact that colors are often aligned with certain feelings we have as humans. Color-coding feelings isn’t an exact science, but it’s a somewhat universal perspective on cataloging anything, including photos and music.

Most forms of media also have an emotional component, so why not combine colors and music? Guitarati is doing just that, and it’s using colors as its starting point towards helping you find the music you’re looking for (see Paul’s insightful, initial coverage here). Instead of a text-laden tag cloud, you’re immediately greeted with a screen full of colored circles, some bigger than others, just as with any other tag cloud.

Click on which ever color is the most appealing to you at the moment, and Guitarati will provide a list of search results that are within this color range. From there, you can modify your search by sliding up or down on the color scale, and then choosing by genre.

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While colors are fun, and color-coded music search is an interesting spin on the over-crowded online music space, Guitarati is taking a search feature and applying it to a self-contained music commerce site where bands, promoters and managers can upload their own content, set a price and earn revenue from music sales and streaming songs.

Without the presence of major music artists from prominent labels, Guitarati is limited in its ability to provide a lasting search tool that’s ubiquitous across the music industry. Moreover, Guitarati hasn’t yet applied its color-coded system to recommendations across the site, in order to aid users in their search and discovery or the promotion of artists.

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Months after a $13.5 million round of funding, mobile social network mig33 is announcing a new member to its executive team. Former venture partner at Accel Partners, veteran entrepreneur and executive and current CEO of The Entrepreneurs Group Richard Yanowitch has experience in several aspects of leading a technology-related company.

As mig33’s latest member of the Board of Directors, Yanowitch is joining as an independent director. Yanowitch has also been advising mig33 since it launched its US segment as well, back in September. mig33 has had a couple of key advancements in the past few months, and such development was a driving factor for Yanowitch in deciding to shift from an advisory role to a seat on the Board of Directors.

The hope is to turn mig33 into a large-scale venture, with a guiding hand from Yanowitch. With about 11 million users worldwide, mig33 has been experiencing some rapid growth in the past year or so. No exact details have been given in terms of mig33’s plans for the immediate or long-term future, but it’s likely that mig33 is looking to increase its marketing efforts, mobile advertising and becoming an even more attractive acquisition target are some of the items on the company’s short list of things to do for 2008.

Razz Launches Talking Photos on Facebook

Apr 7, 2008 Author: admin | Filed under: Daily News, Social Networking

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Audio photo-enhancement service Razz has just launched a fun little tool for mashing existing pop-culture photos with your own voice tags. Called Talking Photos, you can take images from your favorites movies, etc., and add in your own personal stamp by lending your voice for a funny quote. There are apps to go along with Talking Photo’s new service, including one for Facebook. Think of it as a never-ending photo caption contest.

The Facebook app of course allows for easier sharing of the Talking Photos with friends, while also presenting a practical place in which to promote your own personalized Talking Photo. There are a number of services that allow for such personalization of existing images, videos, slide shows, and other forms of media, such as Jabber. They seem to be most useful when th holidays come around, and sending friends personalized greetings makes the most sense.

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Such personalization of copyrighted media, however, also presents an interesting marketing opportunity for brands that are brave enough to go down this road for commercial purposes. Depending on the type of media, such branding could be an easy consideration for companies looking to further integrate with social media.

Talking Photos is the type of content you’re likely to find on comment threads and guestbooks on sites like MySpace, but that doesn’t make it any less funny. Click here to check out the Facebook application for Talking Photos. If you’re a friend of Pete Cashmore’s, you’re likely to find a hilarious little quip that’s been created by Razz for demonstrating the Talking Photos application.

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